March 24, 2008

A small quibble

The BBC is reporting the death of Neil Aspinall, a childhood friend of Paul McCartney and one-time manager of Apple Corps. Strange that the Beeb should headline the story:

Beatles' guru Neil Aspinall dies
In what way was he the Beatles' guru? I don't think Aspinall was in the business of marketing idiosyncratic knowledge. Of course, these days, when BBC journalists use a word, it means just what they choose it to mean, neither more nor less - rather confusing for the rest of us, though.

Meanwhile, Maharishi Mahesh Yogi must be spinning in his grave.


Not Neil Aspinall with The Beatles, Bangor 1967

Update
The headline has been changed, it now reads: "Beatles' ally Neil Aspinall dies". Nice to see them responding to a little bit of feedback. No, not from me, I'm sure they'll have got e-mails from all over about that headline.